Giles Coghlan LLB, Lth, MA
Financial Source
Amazon is one of the world’s most well known companies with a huge presence in the e-commerce sphere. It is also the world’s 5th most valuable brand with a market cap of over $1.5 trillion. Part of Amazon’s success has been the relentless focus on what helps the consumer. This has led to an ever increasing area of price competition and fast delivery services.
Amazon also has a really strong seasonal pattern having gained in value every single time over the last 9 years between April 03 and July 20. Amazon stock has seen an average return of 22.60% with an annualised return of 99.35%. Will Amazon share rise again this year or will slowing US growth come in and cause stocks to sell off as the Fed hikes rates aggressively to counter surging inflation?
Major trade risks: If US growth does show signs of slowing, but the Fed has to hike rates in order to contain high inflation, that reduces consumer discretionary spending and is likely to weigh on global stocks prices.
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