- BBBY stock up more than 40% on Wednesday's premarket.
- Bed Bath & Beyond stock has gained 300% in past month.
- GameStop chairman Ryan Cohen purchased 16,000 call contracts.
Bed Bath & Beyond (BBBY) stock is up 31% at $27.22 in Wednesday's premarket a day after it was disclosed that major investor Ryan Cohen had purchased at least 16,000 call contracts on BBBY with strikes above $60. BBBY stock advanced 29% on Tuesday to $20.65. The meme stock is up roughly 300% over the past month despite the fact that many analysts believe the home goods retailer is headed for bankruptcy.
Also read: Exxon Mobil Deep Dive: Falling oil prices lead to $94 price target
BBBY stock news
So what is the deal with Ryan Cohen? Cohen, the savior of Chewy (CHWY) and chairman of GameStop (GME), has become the most high-profile backer of meme stocks. Cohen is very much seen as a retail whiz kid after he was able to turn around Chewy.com.
Cohen's 16,000 call options, expiring in January 2023, have strike prices between $60 and $80. This would require an immense short squeeze, possibly the Mother of All Squeezes to borrow a phrase from the AMC apes. These could only be cashed out if BBBY stock rises on the order of at least 300% to 400%, although it is possible he could sell them as they are already rising in value quickly. The options purchases were made through Cohen's RC Ventures investment vehicle.
Cohen was already reported as owning more than 11% of BBBY back in March, and much of his purchases were estimated to be made above $20 a share though the stock has fallen below $5 in recent months before the recent surge in popularity. The retailer lost about $224 million in operating income during the fiscal first quarter and reported only $107 million in cash. Loop Capital gave the struggling retailer a $1 price target earlier this month, saying that it was headed the way of Sears.
BBBY stock forecast
BBBY stock has already reach the area of resistance from March between $28 and $30 in Wednesday's premarket. Above there sits the $39 to $40 region of resistance from June 2021. June 2, 2021 saw a high of $44.51. After that is only the January 27, 2021 high of $53.90 during the first wave of meme stock hysteria. For Cohen's call options to be triggered, BBBY stock needs to climb about 60% above that January 2021 high. The stock's all-time high is at $80.82 from January 2014. Just since July BBBY stock has gone from oversold to overbought on the Relative Strength Index (RSI).
BBBY daily chart
Information on these pages contains forward-looking statements that involve risks and uncertainties. Markets and instruments profiled on this page are for informational purposes only and should not in any way come across as a recommendation to buy or sell in these assets. You should do your own thorough research before making any investment decisions. FXStreet does not in any way guarantee that this information is free from mistakes, errors, or material misstatements. It also does not guarantee that this information is of a timely nature. Investing in Open Markets involves a great deal of risk, including the loss of all or a portion of your investment, as well as emotional distress. All risks, losses and costs associated with investing, including total loss of principal, are your responsibility. The views and opinions expressed in this article are those of the authors and do not necessarily reflect the official policy or position of FXStreet nor its advertisers. The author will not be held responsible for information that is found at the end of links posted on this page.
If not otherwise explicitly mentioned in the body of the article, at the time of writing, the author has no position in any stock mentioned in this article and no business relationship with any company mentioned. The author has not received compensation for writing this article, other than from FXStreet.
FXStreet and the author do not provide personalized recommendations. The author makes no representations as to the accuracy, completeness, or suitability of this information. FXStreet and the author will not be liable for any errors, omissions or any losses, injuries or damages arising from this information and its display or use. Errors and omissions excepted.
The author and FXStreet are not registered investment advisors and nothing in this article is intended to be investment advice.
Recommended content
Editors’ Picks
EUR/USD struggles to hold above 1.0400 as mood sours
EUR/USD stays on the back foot and trades slightly below 1.0400 following the earlier recovery attempt. In the absence of high-tier data releases, the negative shift seen in risk mood helps the US Dollar gather strength and forces the pair to stretch lower.
GBP/USD declines toward 1.2500 on renewed USD strength
GBP/USD loses its traction and declines to the 1.2500 area in the second half of the day on Monday. The US Dollar (USD) benefits from safe-haven flows and weighs on the pair as investors await US Consumer Confidence data for December.
Gold drops below $2,620 as US bond yields edge higher
After starting the week in a quiet manner, Gold comes under bearish pressure and retreats below $2,620. The benchmark 10-year US Treasury bond yield stays in positive territory above 4.5%, making it difficult for XAU/USD gain traction.
Bitcoin fails to recover as Metaplanet buys the dip
Bitcoin hovers around $95,000 on Monday after losing the progress made during Friday’s relief rally. The largest cryptocurrency hit a new all-time high at $108,353 on Tuesday but this was followed by a steep correction after the US Fed signaled fewer interest-rate cuts than previously anticipated for 2025.
Bank of England stays on hold, but a dovish front is building
Bank of England rates were maintained at 4.75% today, in line with expectations. However, the 6-3 vote split sent a moderately dovish signal to markets, prompting some dovish repricing and a weaker pound. We remain more dovish than market pricing for 2025.
Best Forex Brokers with Low Spreads
VERIFIED Low spreads are crucial for reducing trading costs. Explore top Forex brokers offering competitive spreads and high leverage. Compare options for EUR/USD, GBP/USD, USD/JPY, and Gold.