Giles Coghlan LLB, Lth, MA
Financial Source
It is a well known behavioural fact that humans have a round number bias. We just like round numbers. During a visit to the gym recently keeping the RPM’s over 100 was a keen aim. If the RPM’s dropped under 100 something psychologically kicked in to give an extra push in order to hit the ‘big round number’.
This phenomena turns up all over the place. Look at the London Marathon finishing times and how they cluster around the big round numbers of 3 hours, 3:30 hours, and 4 hours.
Most of us are very familiar with pricing that keeps under a big round number. Most goods for about £3 will be priced as £2.99. Staying clear fo the ‘£3’ label, even by a penny, means more sales will be encouraged.
Humans love big round numbers as key reference points. You will have noticed this yourself when you say ‘I will close my position when my equity hits £10,000’ or ‘I will sell the stock when it reaches $100’. This means that traders need to be aware of this impact when trading.
The big round number effect
Whenever you are trading, this has a number of implications for placing orders.
For limit orders: Place buy or sell limit orders at, or near, big round numbers.
For a take profit : Place your TP just a few points BELOW a big round number
For a stop loss: Place your SL just a few points BELOW a big round number.
Also, keep a careful eye out for how big round numbers act as key support and resistance numbers. You will see how influential they are.
Our products and commentary provides general advice that do not take into account your personal objectives, financial situation or needs. The content of this website must not be construed as personal advice.
Editors’ Picks
EUR/USD Gains look limited by 1.1570 Premium
EUR/USD trades well on the defensive for the second day in a row, revisinting the mid-1.1300s on the back of the continuation of the upside impulse in the US dollar. The move followed firmer US PMI data and news indicating the White House may be considering tariff cuts on Chinese imports.
GBP/USD deflates to the sub-1.3300 area, USD bulls prevail
GBP/USD remained on the back foot Wednesday, slipping below the 1.3300 level as the Greenback gained further traction. The Dollar’s solid performance was supported by strong US data and fading concerns over a renewed escalation in the US–China trade dispute.
Japanese Yen climbs to the top end of its daily range against USD
The Japanese Yen recovers early lost ground to a one-week trough touched against its American counterpart earlier this Wednesday and climbs to the top end of the daily range heading into the European session. The initial market reaction to mixed PMIs from Japan turns out to be short-lived amid reports that the US and Japan are moving closer to an interim arrangement on trade.
Editors’ Picks
EUR/USD Gains look limited by 1.1570 Premium
EUR/USD trades well on the defensive for the second day in a row, revisinting the mid-1.1300s on the back of the continuation of the upside impulse in the US dollar. The move followed firmer US PMI data and news indicating the White House may be considering tariff cuts on Chinese imports.
GBP/USD deflates to the sub-1.3300 area, USD bulls prevail
GBP/USD remained on the back foot Wednesday, slipping below the 1.3300 level as the Greenback gained further traction. The Dollar’s solid performance was supported by strong US data and fading concerns over a renewed escalation in the US–China trade dispute.
Gold corrected extreme conditions, struggles around $3,300
Gold extended its decline on Wednesday, slipping below the $3,300 mark per troy ounce in response to reports from the media suggesting the Trump administration is weighing tariff reductions on Chinese goods, a news that revived hopes of easing trade tensions and reduced demand for the yellow metal as a safe-haven asset.
Bitcoin bullish momentum builds as premium exceeds 9% for first time in three months
Bitcoin price is extending its gains, trading above $94,000 at the time of writing on Wednesday, following a two-day rally of 9.75% so far this week. BTC rally gathers momentum as trade war fears ease, following US President Donald Trump’s downplaying of tensions with China.
Five fundamentals for the week: Traders confront the trade war, important surveys, key Fed speech Premium
Will the US strike a trade deal with Japan? That would be positive progress. However, recent developments are not that positive, and there's only one certainty: headlines will dominate markets. Fresh US economic data is also of interest.
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