These are the five narratives fuelling fears in crypto markets

• The Crypto Fear & Greed Index signals fear among market participants as Bitcoin, Ethereum and other top crypto assets suffer a correction. 
• Crypto whale activity, institutional involvement, lawsuits and regulatory concerns are the dominant narratives in this cycle. 
• PEPE is one of the most dominant meme coins across social platforms, while interest in Dogecoin and Shiba Inu fades. 

Crypto markets are going through a tough ride this September so far, with most assets registering hefty losses as investors turn risk-averse. This fear among traders is driven by five key narratives, according to analysts from Santiment, who have examined the role of each of them in shaping the crypto market cycle and their impact on future prices.

The Fear & Greed Index is a key indicator of market sentiment. It is a metric calculated taking into account social media mentions, meaning the dominance of assets in chatter across social media platforms, surveys, trends, volatility and volume. 

The Fear & Greed Index shows market participants are currently fearful following the steep correction in crypto prices. Bitcoin (BTC) has slipped to $57,000 and Ethereum (ETH) hovers around $2,400, slowly recovering from the decline earlier this week. 

Crypto Fear & Greed Index

While the meme coin narrative dominated the first half of 2024, the second part of the year has been so far led by other emerging narratives such as institutional investor demand for digital assets, whale activity, and regulatory concerns. 

Five key crypto narratives this cycle

• Crypto’s large wallet investors and their activity 

Whale activity influences asset prices, per on-chain data and historical trends. Large wallet investor movements, typically accumulation or large-scale selloffs have had a direct impact on asset prices this cycle. 

The number of entities holding more than 1,000 Bitcoin has steadied at 1,600 once the hype surrounding Bitcoin ETF settled and price stabilized. Data from Glassnode shows whale activity surged in H1 2024, likely in response to the ETF approvale. This pushed the number of entities holding over 1,000 BTC to 1,600. This number has steadied since then even as the price has fallen to $57,000, down nearly 22% from the all-time high of $73,777, observed on March 14. 

Bitcoin number of entities with a balance greater than 1,000 BTC

• Institutional investors 

Institutional investors have consistently fueled demand for Bitcoin. Data from a recent report by River, a Bitcoin Financial Services company shows that institutions hold 587% more BTC in 2024, than they did in 2020. 

Apart from Bitcoin, other cryptocurrencies have noted a demand from institutional investors. Santiment analysts said in a recent report that institutional interest in Toncoin (TON) has developed and traders are vigilant for new buy-ins that could shift the market’s direction. 

• Regulatory and legal concerns

Amidst regulatory and legal concerns, the US Securities & Exchange Commission’s (SEC) lawsuit against Kraken, Uniswap, Ripple, and the Wells Notice sent to NFT platform OpenSea have also influenced market sentiment. 

The SEC could file an appeal against the final ruling in the Ripple lawsuit. The regulator’s latest enforcement action is the Wells Notice sent to OpenSea, alleging the sale of NFTs violates security laws. 

• NFT collections

The market for NFTs continues to evolve as artists join the digital art space, amidst legal uncertainty. NFT platforms like OpenSea, Rarible, Axie Infinity, or Mintable gained popularity in August. However, new projects failed to meet expectations and led to price fluctuations in several projects. 

NFTPriceFloor shows the top five NFT collections, their floor prices, and changes in the last 30 days. 

NFT collections and 30-day changes in floor price, volume and sales

• Meme coins

The meme coin narrative sustained through the first half of 2024. This asset category yielded the highest returns for traders, per CoinGecko data, amid the frenzy coming from the creation of many coins in the Solana ecosystem such as Dogwifhat (WIF). However, in the second half of the year, the focus shifted to sectors like Real World Asset (RWA) tokenization, Artificial Intelligence (AI) and NFT coins. 

The Santiment report shows that PEPE (PEPE) continues to remain dominant among meme coins, while the popularity of dog-themed cryptocurrencies Shiba Inu (SHIB) and Dogecoin (DOGE) has declined. 

Analysts compiled a list of narratives for the ongoing cycle in the following chart:

Crypto narratives this cycle 

Crypto market capitalization is back above $2.089 trillion on Thursday, following the correction in asset prices early this week. Still, it is 21% below the $2.678 trillion mark seen at the end of H1. 

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