|

Over 22% of institutional investors bet on cryptocurrencies - Research

  • The research revealed high level of institutional interes.
  • Investors admit that the technology is here to stay and prefre to explore its benefits.

Nearly half of surveyed institutional investors recognizes the benefits of having digital assets in their portfolios, and 22% of them already have them, the latest research by Greenwich Associates revealed.

Greenwich Associates, a global provider of the financial data, analytics and insights, prepared research for the Boston-based asset management firm Fidelity Investments. The company’s experts surveyed over 440 institutional investors in the US, including pension funds, family offices, cryptocurrency-focused and traditional hedge funds. They wanted to know how large financial companies and asset managers feel about digital assets as an investment instrument. 

The findings confirmed that large investors continued to explore the crypto universe, with 57% prefer direct investments, while 72% of the respondents consider the investment products based on digital assets.

Meanwhile, Fidelity Digital Asset Services LLC proceeds with the behemoth development of the recently launched cryptocurrency trading and custodial business.

“We’ve seen a maturation of interest in digital assets from early adopters, like crypto hedge funds, to traditional investors like family offices and endowments,” Tom Jessop, president of Fidelity Digital Assets commented.

He also noted that the company did not register the decline in the interest towards digital assets even though the research was made during the so-called crypto winter.

The vast majority of companies understand that cryptocurrencies and blockchain technologies are here to stay, that’s why they prefer to study this area.
 
“Many of them are approaching it from a different perspective, whether it’s asset allocation, or others looking at the fundamentals like network activity, a more quantitative approach. It’s healthy people bring different analytical lenses to the same subject,” Jessop commented.

Author

Tanya Abrosimova

Tanya Abrosimova

Independent Analyst

 

More from Tanya Abrosimova
Share:

Markets move fast. We move first.

Orange Juice Newsletter brings you expert driven insights - not headlines. Every day on your inbox.

By subscribing you agree to our Terms and conditions.

Editor's Picks

Crypto Today: Bitcoin, Ethereum, XRP slide further as risk-off sentiment deepens

Bitcoin faces extended pressure as institutional investors reduce their risk exposure. Ethereum’s upside capped at $3,000, weighed down by ETF outflows and bearish signals. XRP slides toward November’s support at $1.82 despite mild ETF inflows.

Ripple eyes record high breakout in 2026 as Ripple scales infrastructure

XRP has traded under pressure, but short-term support keeps hopes of a sustainable recovery in 2026 alive. The launch of XRP ETFs and regulatory clarity in the US pave the way for institutional adoption.

Bitcoin risks deeper correction as ETF outflows mount, derivative traders stay on the sidelines

Bitcoin (BTC) remains under pressure, trading below $87,000 on Wednesday, nearing a key support level. A decisive daily close below this zone could open the door to a deeper correction.

Monero builds momentum amid bullish bets and looming resistance

Monero (XMR) trades close to $430 at press time on Wednesday, after a 5% jump on the previous day. The privacy coin regains retail interest, evidenced by heightened Open Interest and long positions.

Orange Juice Newsletter – Smart insights by real people. Every day.

A free newsletter highlighting key market trends to help traders stay a step ahead. Daily insights on the most relevant trading topics, compiled by our experts in an easy-to-read format so you never miss an important move.

Bitcoin: Fed delivers, yet fails to impress BTC traders

Bitcoin (BTC) continues de trade within the recent consolidation phase, hovering around $92,000 at the time of writing on Friday, as investors digest the Federal Reserve’s (Fed) cautious December rate cut and its implications for risk assets.