|

Breaking: Bitcoin price hits $40,000 as Amazon allegedly prepares for cryptocurrency payments

  • Bitcoin price rallied roughly 13% over the past 12 hours to tag the $40,000 psychological level.
  • This move comes after rumors of Amazon setting up payments in BTC, and other cryptocurrencies spread.
  • While this move is bullish, a minor retracement seems likely after a 36% uptrend over the past six days.

Bitcoin price is currently hovering below $40,000 after a retest. A pullback to the range’s mid-point seems likely after such a massive rally. Such a move will provide buyers a breather to recuperate and prepare for the next leg of the upswing.

Amazon prepares for Bitcoin payments

One of the world’s largest e-commerce behemoths, Amazon is allegedly set to accept payments in Bitcoin, Ethereum, and other cryptocurrencies. This news comes after an insider revealed that this move from Amazon is not a plan to get this done in the future but a “well-discussed, integral part” of how the e-commerce giant will perform in the short-term future.

Reportedly, this decision came straight from the world’s richest man and Amazon’s founder - Jeff Bezos. While Bitcoin will be the first cryptocurrency Amazon might accept, Ethereum, Cardano, and Bitcoin will be next in line.

The news of this seems to have caught on during the Asian session, which has responded positively, pushing Bitcoin price to $40,000. This development comes after Amazon was looking to hire digital currency and blockchain experts a few days ago.

Regardless of the rumors, Bitcoin price seems to have rallied exponentially. The technicals indicate that a pullback seems likely after such a run-up.

Bitcoin price needs to correct

Bitcoin price rallied roughly 37% over the past six days to hit $40,000. While the rumor could have played a role, the current position seems unlikely to last. BTC needs a reset that will allow the buyers to book profit and sidelined investors to get in for the next run-up.

The most likely support levels that could support this correction are the 50% Fibonacci retracement level at $34,650 or the 62% Fibonacci retracement level at $33,353.

Although unlikely, the 70.5% Fibonacci level at $32,453 could be tagged in a slightly bearish condition.

The rally that emerges from these points might tag the June 15 swing high at $41,327 or $42,478.

In a highly bullish case, Bitcoin price might hit $45,376, roughly a 30% upswing from $34,650.

Anything beyond this level will be ephemeral and will likely lead to an immediate correction.

BTC/USDT 12-hour chart

BTC/USDT 12-hour chart

On the other hand, a breakdown of the 79% Fibonacci retracement level at $31,517 might invalidate the bullish thesis and trigger a 7% sell-off to the range low at $29,249.

Author

More from FXStreet Team
Share:

Editor's Picks

Starknet unveils strkBTC, shielded Bitcoin transactions on Ethereum Layer 2

Starknet, the Ethereum Layer 2 network developed by StarkWare, today announced strkBTC, a wrapped Bitcoin asset that introduces optional shielding while preserving full DeFi composability.

Bitcoin, Ethereum, and Ripple consolidate with short-term cautious bullish bias

Bitcoin, Ethereum and Ripple are consolidating near key technical areas on Friday, showing mild signs of stabilization after recent volatility. BTC holds above $67,000 despite mild losses so far this week, while ETH hovers around $2,000 after a rejection near its upper consolidation boundary.

Ethereum Price Forecast: FG Nexus continues distribution amid signs of returning risk-on sentiment

FG Nexus, once dubbed an Ethereum treasury firm, resumed offloading the top altcoin on Wednesday, distributing 7,550 ETH, according to data from smart money tracker EmberCN.

Top Crypto Gainers: Stable and Decred rally, Pippin approaches record highs

Altcoins, such as Stable, Decred, and Pippin, are extending gains so far this week, defying the risk-averse conditions in the broader cryptocurrency market. Stable and Pippin are near record high levels, while Decred extends its breakout rally above $30.

Bitcoin Price Annual Forecast: BTC holds long-term bullish structure heading into 2026

Bitcoin (BTC) is wrapping up 2025 as one of its most eventful years, defined by unprecedented institutional participation, major regulatory developments, and extreme price volatility.

Bitcoin: No recovery in sight

Bitcoin (BTC) price continues to trade within a range-bound zone, hovering around $67,000 at the time of writing on Friday, and falling slightly so far this week, with no signs of recovery.